Mobileye led the auto-tech names higher today while Tesla was the odd one out, sliding nearly 2% as the rest of the board quietly climbed.
Data via Yahoo Finance
Good morning, {{firstName}}.
Ford is putting resources behind the skilled trades gap with an upcoming event, and the insurance industry is finally moving on towing and storage fraud. Both matter to your ability to staff shops and bill fairly.
INDUSTRY
1. Ford hosts trades gap event next week
Ford CEO announced plans for the second ACCELERATE the Essential Economy event to directly address the skilled trades shortage. The company is signaling it sees repair workforce scarcity as a threat to service network health. This follows broader OEM interest in training pipelines.
Mark says: Watch what Ford proposes. If it touches incentives or training subsidy, flag it for your techs.
2. NICB and Honk partner to stop towing and storage fraud
The National Insurance Crime Bureau formed a strategic partnership with Honk Technologies to pool data and combat predatory towing, storage, and salvage practices. The partnership targets inflated fees and abusive billing. This is the first coordinated insurance industry push on the issue in years.
Mark says: If you sublet towing or storage, document every invoice and timeline. Insurers are now actively reviewing these charges.
Honda announced a $2.5 billion investment in a new hybrid vehicle manufacturing plant in Ohio, targeting production in 2030 with capacity of 250,000 units annually. Hybrid market share is climbing (now 17 percent), while EV adoption has plateaued at 7.9 percent. This signals long-term demand for hybrid repair knowledge.
Mark says: Hybrid repair training will matter more than EV training over the next five years. Plan tech education around that reality.
A new BodyShop Business piece explores how shops can manage customer expectations as vehicles grow more complex with ADAS, sensors, and electronics. The article frames transparency and communication as the foundation for retaining work during longer repair cycles. No substantive new data, but solid practitioner framework.
Mark says: Use this article as a template when writing your next estimate addendum on ADAS calibration or sensor recalibration delays.
5. Nebraska community college opens automotive training center
Central Community College in Hastings, Nebraska opened a new automotive career training center with state backing. The facility trains the next generation of technicians in a region facing acute labor shortage. More training capacity is entering the market, which may ease hiring pressure over time.
Mark says: Public training centers are starting to fill the gap. Connect with schools in your region and recruit early from graduating cohorts.
Insurance denying your ADAS calibration supplement? We'll cite the OEM bulletin and send back a rebuttal free in 60 seconds. No pitch, no software trial. Just the data.