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Farmers Insurance is running a public campaign on ADAS repair costs, which means consumer expectations are shifting. At the same time, Nissan and Honda just announced a major software development partnership that will ripple through your calibration schedule.
INSURANCE
1. Farmers launches consumer campaign on ADAS repair costs
Farmers Insurance created a public relations push to educate drivers about safety feature repair expenses and how they affect insurance premiums. This signals carriers are finally acknowledging the sticker shock customers face when a camera or radar needs recalibration. Expect more educated (and less surprised) customers walking into your bay.
Mark says: Use Farmers campaign as proof when pushing supplements for calibration and OEM procedures on every estimate this month.
2. Nissan, Honda team up on vehicle electronics and software
Nissan and Honda announced a joint development agreement for electronic and software systems across future vehicles. This partnership will likely affect how their ADAS systems are designed, deployed, and recalibrated. Watch for technical bulletins and new calibration specs as these platforms roll out.
Mark says: Flag your Nissan and Honda calibration procedures for updates; joint platforms mean new bulletins coming fast.
3. Volvo launches connected safety feature for road hazards
Volvo rolled out a new Connected Safety feature that alerts drivers to pedestrians, animals, and roadwork ahead. This V2X style system combines onboard sensors with cloud data. Shops will need to understand this system's calibration dependencies as Volvo expands the feature across its lineup.
Mark says: Add Volvo's connected safety systems to your tech research list; cloud-linked ADAS needs new diagnostic and calibration steps.
4. NHTSA deputy administrator to speak at SCRS tech forum at SEMA
NHTSA Deputy Administrator Lee White will address the Society of Collision Repair Specialists' 2026 OEM Collision Repair Technology conference at SEMA. This is your direct channel to federal safety enforcement priorities and regulatory signals affecting calibration requirements.
Mark says: Attend or pull the SCRS recording from SEMA; federal enforcement trends drive your compliance liability.
CCC Intelligent Solutions found that total bodily injury claim payouts surpassed auto physical damage payouts for the first time in 2026. This reflects rising injury costs and likely tighter scrutiny on repair scope. Your supplement game matters more when every dollar on parts and labor gets reviewed harder.
Mark says: Front calibration and OEM procedures as safety-critical costs in every estimate; insurers are scrutinizing APD line items closely.
Published by Absolute ADAS. Mark Fowler, owner. Mobile ADAS calibration in Western Washington. 50,000+ calibrations on the floor.
👀 Tomorrow: Nissan-Honda's joint software deal raises the first calibration spec questions, we're digging into what shops should expect before those platforms arrive.